Bobo in the House is a full-service storefront that brings together real estate, interior design, and curated art under one roof. From sourcing and purchasing homes to shaping interiors and styling lived-in spaces, the brand reflects a seamless, thoughtful approach to how people live with design.
This project explored three distinct brand directions: Tongva, Entwine, and Paloma. Each offering a unique interpretation of Bobo’s values, aesthetic range, and long-term vision. Together, the directions present different emotional tones and visual systems while maintaining a cohesive foundation.